The evolution of broadcast management.

SDS Symphony unifies all Specialty Data Systems Inc. products into a single system that increases strategic effectiveness.

Six years ago, SDS eBroadcast was born as the original integrated system and now that cutting edge technology has further evolved with the introduction of SDS Symphony, the first truly Unified system.  Unlike “integrated systems” that attempt to keep various separate applications synchronized, SDS Symphony provides a unified, enterprise-wide, cross-media system.  With SDS symphony, all departments have access to the same data in real-time, across multiple stations and media properties, allowing for greater inventory control and a demonstrable ROI.  

Whether you’re a single station, multi-station, network, or multi-channel broadcaster, SDS Symphony helps to redesign your workflows and take advantage of opportunities that are present in today’s fast changing environment. Support your core strategy with SDS Symphony.

SDS Symphony’s unified power can do the following and more:

Sales

• Instantaneous updating of contracts between Sales and Traffic
• Sales Managers can route bookings which do not meet sales criteria
• Oversell Management
• Live Avails displayed in daily or weekly view while building a pitch
• Avails updated continuously as Programming, Sales, & Traffic change
  

Finance

• Finance Managers can route bookings which do not meet accounting criteria
  

Traffic

• Upload multiple sales orders into Traffic simultaneously
• Reject an entire contract or specific lines of contract and send back to rep
• Edit the header information (advertiser, agency, sales rep)
• Ability to book contracts without a schedule in existence

To learn more about SDS Symphony, contact us to book your demonstration appointment.